New Theme: On Demand
Another beautiful theme worthy of the red carpet has been added to our ever-expanding cast of premium upgrades.
Designed by Jason Schuller of Press75, On Demand was created to bring videos front and center. Adding them into posts is a snap, and you’re free to use virtually any embeddable video format from any video service. On Demand also works brilliantly with WordPress.com shortcodes.
Also included in On Demand is a custom Featured Posts widget that allows you to pull in any number of posts from a specified category, as well as several nice Theme Options to help you show off your site content exactly as you’d like it.
There are lots of other goodies offered by On Demand. A custom background color, custom website logo, social media links, four widget areas, and full width page template all come rolled into this video-friendly theme.
On Demand is a premium upgrade for your blog; read more about its features on the Theme Showcase or dive right into previewing it on your blog from Appearance → Themes.

Mar 29th at 4:19 pm
What an awesome time to come up with this awesome theme!!
I have been seriously considering making a video blog and this is exactly what I need to start one with! Thanks to the ever so creative team of WordPress!
Mar 29th at 4:36 pm
Gorgeous theme.
Mar 29th at 4:43 pm
Very dramatic! I love when your themes allow for customizable components like color and multiple widget areas — you’re making a nice menu of choices available for your bloggers, and we appreciate it!
Mar 29th at 4:56 pm
AMAZING theme. I’m very satisfied with mine, but i’ll test this one later.
Mar 29th at 5:09 pm
i use video regularly on my blog and have complained often (and loudly) that the design team needs to come up with different color “play arrows”. Not only should we have options for the arrow being in different colors, but the square around it too. A white arrow on a ski video is, well, you get the picture, or don’t, in this instance! This is a creative start but it doesn’t solve the problem for those of us with other themes.
Mar 29th at 5:22 pm
I feel your pain! But keep in mind, though, that this issue doesn’t actually have anything to do with themes and everything to do with how video player makers choose to code their players. I’m willing to bet money that the reason most play controls on videos are muted is because those colors work extremely well with a variety of hues. That said, I totally get you and also wish for more variety sometimes.
Mar 29th at 5:38 pm
Great help and comment Philip! Thanks.
Mar 29th at 5:51 pm
The black I think works well for a video theme. The content carousel is another great feature for the video theme.
Mar 29th at 6:01 pm
I like it but I’m still waiting for the ideal Journalist theme to upgrade to from my current one.
Mar 29th at 6:20 pm
Great looking theme and might be worth the expense. One question: does the theme require video stills in the slider area, or can these be static images from featured posts or pages?
Mar 29th at 6:30 pm
Static images will absolutely work, Bob. Give the demo site a spin and you’ll see that static images are predominately used in the featured carousel. It’s only on individual Video format posts that videos are necessary.
Mar 29th at 8:30 pm
Beautiful as always guys!
Mar 29th at 8:53 pm
Not a premium user, but look forward to reading blogs that use this theme.
Mar 29th at 9:16 pm
Great theme, I would use it for my site but I don’t have the money for it now, but when I do this theme will probably be on my site.
Mar 29th at 9:17 pm
Thanks! I’ll give it a closer look!
Mar 29th at 9:51 pm
I bought it!!! Can’t wait to play around with it. Thank you WordPress!!!
Mar 29th at 9:59 pm
Beautiful themes!! Thanks for those great works of art!
Mar 29th at 11:08 pm
I remember buying this theme back in 2008. Wow, this theme has been around for a long time! It’s better than it was before. Nice to know the author behind it. Nice work.
Mar 30th at 4:20 am
This would work really well for my content once I take the step towards an upgrade. Thanks!
Mar 30th at 6:26 am
Wonderful theme! I may apply it to my blog later.
Mar 30th at 6:52 pm
Hmm, I might consider creating a movie blog with this design.
Mar 31st at 1:25 am
I am absolutely in awe with your concept. It is a clean design but yet it has many facets to it. Make you think of all the things you can use this theme for. Good work and Great job, I like it. I am considering utilizing your design, one question – how hard (complicated) would it be to create one such as you have here for my videos or similar to yours?
Apr 1st at 6:02 am
“Easy” and “hard”, like beauty, are in the eye of the beholder (how do you like my cheesiness?
), but setting up your theme as it’s shown on the On Demand demo shouldn’t be too painful. If it is, then please let us know! With all premium themes comes access to a premium themes support forum and more detailed documentation than what’s sometimes shown in the Theme Showcase. If you ever feel like you need help or direction, then we’re all ears.
Mar 31st at 2:51 am
This is a seriously impressive theme.
Mar 31st at 7:23 am
This can’t get any better, but I believe you will come up with something even greater! <3
Absolutely gorgeous. I have a fascination towards dark colours.
Mar 31st at 7:51 am
I’m truly impressed. Could this be “the one” that I finally upgrade to???
Mar 31st at 9:34 am
Probably one of the best premium themes I’ve seen. I have no use for it now, but maybe in the future.
Mar 31st at 10:33 am
Am I right supposing all these themes here are only usable for WordPress.com users since I haven’t found a download option yet? But I adore this theme and would love to use it for my personal WordPress Site so I’d love to know if it’s possible to download this one?
Apr 1st at 5:49 am
You’re right, Alexa. This announced version of On Demand is only available for WordPress.com users, but a slightly different version of On Demand is available directly from Press75 for WordPress.org users. Keep in mind that the pricing and set of features in the .com version of On Demand and the .org version of On Demand will have a few differences, but not so many that your experience with the theme wouldn’t be nice either way.
Mar 31st at 7:19 pm
Great theme. If I had a video blog, and was very serious about it, I would give this a try.
Apr 1st at 4:04 am
One of the best themes so far.
Apr 1st at 10:17 am
The theme’s pretty epic. Too bad it’s premium.
Apr 2nd at 1:34 am
Nice theme. I like the dark color theme and the settings.
Apr 2nd at 2:28 am
So creative and special!
Apr 2nd at 9:51 am
Nice theme and very creative at that!
Apr 2nd at 9:20 pm
This is a great theme from Jason. Well worth the money!
Apr 3rd at 10:45 am
Such a beautiful theme — I recognize the Press75 approach to design.
Apr 4th at 12:45 pm
Love this theme! Very cool idea.
Apr 4th at 4:43 pm
Impressive theme!
Apr 5th at 1:17 pm
Oh I like it a lot. It’s not for me, but I know I’ll enjoy browsing other people’s blogs where it’s used.