SEO Quick Tips: Four Ways to Improve Your Results Today

Making your site more search engine-friendly will help interested readers find your posts more easily. Here are our tips for making your content more visible.

Image by Unorthodoxy (CC BY-SA 2.0)

Did you know that WordPress.com is extremely SEO friendly right out of the box?

If you blog here at WordPress.com, you’re already ensuring great search engine results, without even having to try!

But if your search rank still isn’t where you want it to be, here are four quick steps you can take today to start improving it.

Post something!

Writers block

Photo by Vince Kusters

“Wait,” you say. “I thought you said these were going to be quick, easy tips! Posting is The Hardest Thing Evah!”

I feel you. Writer’s block is real, but an active posting schedule of useful content is rule number one in traffic building.

Posts don’t have to be a ten-paragraph original academic essay to be worthwhile, though! Here are some ideas if the blank page (well, post editor) is getting you down:

  • Post a photo you’ve recently snapped, with a few lines about where it was taken and what inspired you to capture it.
  • Pick up a newspaper and when you start to feel angry, blog. (Check out our tips on how to rant without being a jerk.)
  • Head over to WordPress.com’s The Daily Post for endless posting inspiration — write about one of our daily prompts, or take on a recent writing or photography challenge.

But wait! Before you hit publish, read on.

Add tags

See that brand spanking new post you just wrote? Add a couple of tags to it that are precise and specific to the topic.

Tags are one of the easiest and most effective ways to help interested readers find your post. They also help Google understand what your blog is all about and which keywords to index it under.

Say your post was a link to a New York Times article about beekeeping. Good tags would be the search terms that users looking for that information might use: “beekeeping,” “bees,” “hive management,” and “beekeepers.”

Poor tags include generic tags that are unlikely to be helpful to someone browsing for that specific information, such as “New York Times,” “articles,” “interesting stuff,” or “links.”

Be careful not to go overboard with tags. Google frowns on long lists of tags that have little to do with your content, and you could end up hurting your ranking if you use too many.

Done? Publish away!

Find and follow three blogs

Now, pick one of the tags you just added to your post, head over to your WordPress.com Reader, and enter that tag in the search box at the top of the Topics page.

This will bring up a list of recent posts on this same topic by a variety of WordPress.com bloggers. Skim through the list, and if one catches your eye, click through to the blog and check out a few more of the recent posts.

If none of the blogs in this list look up your alley, never fear. Just try the search again with another topic that interests you. Repeat until you find three blogs that you would like to follow.

“What does this have to do with my SEO,” you ask?

On the busy blogosphere, we can’t simply sit back and wait for interested readers to find us. Active traffic building is one of the key ways to improve your site’s SEO and make your blog a more happening place.

Following and engaging with other bloggers who share your interests is the simplest way to become involved in the larger blogging community and introduce yourself to new readers.

Leave a comment

Pick one of the posts you just found that you enjoyed, and think of something to say about it. Try to go beyond a simple “nice post,” and leave a substantial comment that will further the conversation in the comments section.

Nothing to say? Check out these tips on how to come up with creative comments.

Before you post your comment, make sure you’re signed into your WordPress.com account, and that your website field is updated in your Personal Settings. That way, your username will link to your site — think of this like your calling card! It’s best not to leave a manual link to your site in your comment, though: many bloggers consider that a shameless plug and will not approve your comment.

You’re leaving this comment to introduce yourself to this blogger. You already know you’re interested in what they have to say, so it’s likely they and their readers will be interested in your comments, and then they might check out your blog. More readers equals more traffic, which leads to better search engine rankings.


Cheers

Photo by Leana

That’s it! You have now posted on your site, researched your field, and introduced yourself to a potential source of new readers . . . and all in one session! If you can do this two or three times per week, you’ll really be cooking with gas.

For now, though, go kick back with the frosty beverage of your choice — you’ve earned it!


Missing out on the latest WordPress.com developments? Enter your email below to receive future announcements direct to your inbox. An email confirmation will be sent before you will start receiving notifications - please check your spam folder if you don't receive this.

Join 17,995,865 other followers

Elizabeth

70 Comments

Comments are closed.

  1. Roselinde

    Helpful post! Enaging with other WordPress bloggers really is key to getting the most out of your experience on WordPress.com, I would say. I have a question though: What do you think would be the most appropriate number of tags for a post, considering Google ranking and such?

    Like

  2. Vanessa Alexandra

    Great article and very useful. I’m still very new to blogging so this definitely helped. Thanks

    Like

  3. Holly

    Great tips that are simple enough at any blogger level

    Like

  4. epicaldragon13

    Very useful stuff there! I also got your link to the “Shameless plug” and realise I might be doing some of that stuff without realising. I gotta stop!! I love what I call “blog-surfing”, just searching through tags to find a good read. I always come back with something good! :)

    Like

  5. seweverythingblog

    As always, great tips! Thanks! Tagging is always a conundrum for me. Too few vs too many. Thanks for clarifying it.

    Like

  6. Leyla Atke

    That´s absolutely true!

    Like

  7. Evi

    Unfortunately for self hosted wp, tagging doesnt like in the wordpress.com

    Like

  8. Clare Flourish

    Wot? Not “make the words in your title a search term, use them in your first paragraph and several times thereafter search term”?

    Like

  9. Destination Infinity

    With the kind of competition that exists online, is SEO already dead? Probably your tip #2 and #3 are a result of that realization. For tip #1, Google’s own Blogger doesn’t recommend using tags – they say the search engines will pick up keywords from the main content. Search engines are intelligent – they don’t trust you :P

    Like

  10. Steve Adcock

    Some nice tips – really, getting involved in the blogosphere is one of the best ways to get your web site back linked, which is a primary component of Google’s Page Rank algorithm that properly ranks search engine web results.

    Like

  11. todessakane2013

    Thank you so much I truly find these posts so helpful! I’m not the greatest with social media/blogging etc and I need every bit of help I can get and these are written in such a way that even I can understand them :) Keep up the fab work guys :)

    Like

  12. parentsof10

    Thanks for this! SEO is SO important to us. While our blog started off as a way to note marketing ideas, it quickly changed to a blog about coping with melanoma when my husband was diagnosed. Consequently, we’re always looking for ways to promote our blog so it gets out to patients and caretakers dealing with metastatic melanoma. The one positive thing from this diagnosis is the ability to share our story and possibly help others coping with this terrible disease. :-)

    Like

  13. britta326

    Concise reminders. I plan to make a conscious effort to consistently do these four quick steps. SEO is complicated to me, but this breaks it down into something doable/manageable as I continue to learn more. Thank you.

    Like

  14. annie'sbeauty...

    I’ve been learning all this “tricks” right “on the field” :)

    Like

  15. liveandexpress

    The topic I write about is quite generic – and that’s India’s population. If one goes about searching about India Population, there’s never an end to the list of websites which are competing for the top spaces.

    No, I am not going to compete for the top spaces – as I know well that my TAGS like India, Population are not going to fetch me spaces in the search results anywhere even in the top 50 pages!

    But I promise to provide interesting personal stories about my work on population, my experiences, and links to information like census, adoption, social entrepreneurship & NGO efforts, etc., which will be worthwhile a visit to my blog.

    My blog is at http://liveandexpress.wordpress.com

    Best!
    Venkat.

    Like

  16. nishi01

    Thank you. Great article. Very useful; plan to follow the tips through.

    Like

  17. jennshomes

    Great sound advise. We should all be trying to engage with one another

    Like

  18. cayenne4605

    SEO is new to me. I will have to google that when I get done posting here. I have built my website with tags. But like you said in your post I don’t do too many. I am a photographer who is just getting started after dragging her feet for almost 12 years.Now I am going at it with gangbusters. I post photos to my website but not for a while now. I have broken links that shouldn’t be broken. So I have my work cut our for me..Godaddy was no help as I have tried to fix my site. I don’t want to draw people to my broken website.

    Like

  19. Sunite

    Oh wow, these are some great tips, I personally do most of these except the one where I’d actually look at the tags and what other people post. Nevertheless, I think I will be doing more of that from now on. Thank you very much. (also got my shameless plug going too lol)

    Like

  20. bohemia1973

    Thanks for this entry! I think, that I will try it!

    Like

  21. Saundra

    Thank you for a great article! Very useful tips, as I keep encountering the term SEO and continue to be on a journey for the best ways to optimize the traffic to my blog. It’s been mentioned by a couple of commenters already, but I too would like to know the ideal number of tags to use for my posts, and what number is considered “too many”.

    Like

  22. Barbara Harms Fiber Art

    I re blogged this post, we are all interested in SEO. There are many tips and articles on the web on this topic, We do need to keep informed This is another one. It’s a good one, not so overwhelming that makes you to feel it’s just too much to apply.This has practical steps, good info we can all take in and use, explained in terms easy to comprehend.

    Like

  23. jpeggytaylor

    I’d definitely agree with exploring using your own post tags on the Reader to find like-minded people on WordPress – as a fairly new blogger, I certainly found this worked for me. I’ve also just got into counting my categories/tags to make sure I don’t overload now!

    Like

  24. Author Catherine Townsend-Lyon

    All very good tips! I do most all of them! Another reminder of the Web Tools WordPress provides us to get our blog links into search engines like Google, Pinterest, and more. You can also go to these site and get a link code through their Webmaster tools and put your blog links into their search like Bing, Internet Explorer and more!

    Once I did those easy steps, my traffic really shot up! I have 2 WordPress blogs. One to help others in Recovery from Gambling & all types of addictions, and the other is my Author/Writers blog! I wouldn’t host anywhere else but “WordPress”!
    :-) Author Catherine Townsend-Lyon :-)

    Like

  25. triciatallen

    Awesome post! Will be searching for tags and following more folks in the blogosphere. I’ll have to check if my website is updated in my Personal Setting. Never thought of that.

    By the way, I was thinking about title selection. How can I improve my results through title creation and other content-based SEO practices? Hope my question is clear. Thanks much :)

    Like

  26. scott30483

    Thank you,
    This is great. If you have been blogging for anytime, you most likely already know these. But you have put it out there in a simple and yet compelling way to get back on the horse. I have had a terrible case of writers block. I have the stories in my head, just can’t get them out. Can you also put up a post about the best tips to use within your post to ensure greater rankings.

    Thanks
    Scott

    Like

  27. Manuela

    This is very usefull. My experience is content, content, content… and very spezifischen themes and Tags. Thank You for posting

    Like

  28. PiedType

    It may be unnecessary, but I would suggest following the old journalist’s rule of spelling out acronyms the first time they appear (eg: “Search Engine Optimization (SEO)”). There will always be readers encountering them for the first time. Also, for old-timers who’ve forgotten and for newcomers who don’t know, it would be helpful to always say “tags and categories” if that’s what you mean. After 7 years here, I still wonder when a WP writer says just “tags” if they mean “tags and categories” or just “tags.”

    Apologies for the pedantry. :)

    Like

  29. yourbetterlivingcoach

    Sending a great big KISS for keeping this short and sweet. Very helpful to a gramma geek

    Like

  30. roseglace

    >Now, pick one of the tags you just added to your post, head over to your WordPress.com >Reader, and enter that tag in the search box at the top of the Topics page.

    since tags are personal, ambiguous and often highly idiosyncratic, can you search for tag X but with results with (say) tag Y excluded?

    Like

  31. Bhumika

    Nice tips. I have tried few of them. Its working.

    Like

  32. KMarie2002

    These tips are simple yet so very very useful. The part about engaging with the blogging community may also be applied to other social media such as Facebook and Twitter and Google Plus. People need to feel us and they can’t feel us if we’re not putting ourselves out there. Thanks much for sharing!

    Like

  33. welcometomylibrary

    Thank you for such a great post, just what I needed to read right now after looking at my disappointing stats!

    Like

  34. EAT ALL FRESH

    Love this post. Specially the advice on tags. Great. :)

    Like

  35. Frederico Mendes Paula

    It is not clear to me the difference between tags and categories and the number of which you would use to be effective

    Like

  36. robertamorena

    Nice article. Really usefull! I would like to see more of those posts!

    Like

  37. fifteenacres

    This is true. I notice that every time I have a focused week of posts, or I sit down at the Reader and comment on posts that interest me, I pick up new followers.

    Liked by 1 person

  38. jagabeauty

    Just what I needed to read! Especially about over-tagging *guilty*

    Like

  39. loreneroberts

    Thank you, i am new to blogging, so any advice is really appreciated, I will now be commenting on others blogs on a regular basis.

    Like

  40. ShanaPB

    As a new blogger, I really appreciate this info. I will make it a priority to post meaningful comments and actively post more often on both my blogs. I especially appreciated the info on tagging too much– or inappropriately. Info I will use! Thanks.

    Like

  41. whiteflytreatment

    Very informative post, I noticed a few questions on how many tags to use in a post. No one has answered this and I would also like to know the answer. The article says to use a couple of tags and then goes on to give an example of four tags. Common sense is telling me 3 or 4 tags would be the number. I am going back over the post that I have made already and changing the number of post that I put in them. I hope I am right on the number and I also hope that changing the number of tags on my old post will help.

    Like

  42. Levi

    Awesome Article! I am very impressed with WordPress and this article will help many people.

    Like

  43. ptrbee

    Nice post, very informative. Thanks for the tips.

    Like

  44. Lacedup

    Great tip! We are working on revamping our blog which is primarily used as a website for a celebrity impersonator/comedian/actor – – it’s not a blog, per se. But, we want to make it a more interactive site and drive traffic to it. The actor/comedian who the site is based on wants to start sharing tips about the business through his website, so this is helpful.

    Like

  45. Lacedup

    I’ve read that WordPress.org is more SEO friendly and drives more traffic using SEO than WordPress.com – Can you comment on this?

    Like

  46. ashokshenolikar

    This is one of the best articles I read. When I skim my spam queue there are sometimes two or three messages asking me to sign up for a SEO service. Now I know what to do.
    Thanks.

    Like

  47. mybipolarhomosexuality

    Very fruitful post.. it’s like a jackpot guide for new bloggers :-) Thanks.

    Like

  48. Umair el escritor

    Great Post. Thanks for sharing fruitful tips

    Like

  49. teachmaters

    True facts and tips – Blogging is growing rapidly and there is tough competition for Bloggers to attract more visitors !

    Like

  50. Lucy from Lucy's Miles Away

    Awesome post.
    In response to a few people asking about tags – 15 is the maximum you can use before wordpress considers it useless.

    Like

  51. FMYKEY

    Great post! I just started with my blog Fmykey and this tips might really help!

    Like

  52. Pingelette

    Great tip. This is just what I need

    Like

  53. Tom

    Very helpful advice. Thank you!

    It’s unbelievable how many great blogs I see and hardly any of them are popular/

    Like

  54. Aquatro Gallery

    Perfect article to get the juices flowing!

    In our experience, a 5th Helpful Tip would be to craft more-specific / search-friendly tags. Search engines have rewarded the WordPress blog for Aquatro Gallery based on tag names that are finely-honed to keywords that naturally help visitors find them, their content and similar content. So to use your example:

    #unique gifts – too generic
    #unique gifts Massachusetts – better, but still a very large world
    #unique gifts Gloucester MA –
    now we are located in a much smaller bucket of content pertaining to exactly what we do

    Rethinking how tags can direct your visitors to your work by mimicking exactly how they will search can yield a far greater result than even dropping in and out of online comments because these fields are always present on YOUR website, not theirs.

    Like

  55. Daily Painting

    This article helped bunches AND was fun to read. It pointed out some stuff I’ve been doing that maybe aren’t so helpful. So, okay, I’ll take it easy on the tags from now on and post a lot and meet other bloggers and get to know them and be interesting and interested and, and, and… have a good time with our WordPress friends.

    After the baby is cuddled up for the evening, my beverage of choice this time is mint julep.

    Like

  56. sagargholap101

    A very Great Article.. :) Hope this helps me :)

    Like

  57. Alicia Sakal

    Thank you so much! This is useful information to know.

    Like

  58. bgmatthewsusername

    I’m doing all four. Yay! Just wish other bloggers would leave comments on MY posts!

    Like

  59. Nina May

    Okay, this was probably the most concise and helpful article I’ve read so far. Being new, I’ve been trying to figure out what all this blogging business is about, but I really liked this. It was nice. The tagging thing has always been problematic for me. Being an Instagram user, I see way too many tags or hastags used. I never thought of it as a way for people to find you, or to find other people.

    Like

  60. rushbabe49

    Well, I must be doing something right. I just checked, and my blog is #4 on the first page of Google results. I understand that 15 or fewer is the best number of tags for a post. I cut out some of mine.

    Like

  61. kevin3stuckey

    Thank you for the information. I want to increase the traffic on my site, but I never considered reaching out to other WordPress blogs that offer similar content. I’ll check what they have to say and subscribe :) Thank you!

    Like

  62. preetul

    Nice Article, I like your idea of “Find and follow three blogs”,

    Like

  63. Kabamba

    Right away. Thanks. :-)

    Like

  64. earliegirl

    This is brilliant, thank you! I have just started blogging so some very useful tips and tricks in here.

    Like

  65. keitaedwardsadams

    Thank you. I never understood how tags work. That was very clear. Also, great tip about how to draw more readers to your blog. I will implement these steps immediately.

    Like

  66. benonipaul

    I am finding the wordpress site very user friendly, with helpful tips.

    Like

  67. caschroader

    I still think there is more to SEO and coming up in searches.

    1) You need to decide who you are, why you are blogging and what people are typing into Google that would make them find you. So, if you are a Mom Blog and you want people who are searching for Mom blog to find you, you need the word Mom Blog to show up in your posts, your tags, your categories, and your about page.

    2) You need to comment on blogs that people are reading, not just posting their link to. You need to find our niche, find the top bloggers, and then really care about and interact with that community.

    Like

  68. Achmad Fauzi

    I’m very impressed with your tips, thanks master :)

    Like

  69. Tonia Zoldosh

    Fabulous, helpful read.

    Like

  70. kevberon

    Great post Elizabeth !! It’s so useful for people who are starting in blogs like me :)
    Have a nice day and thanks !!

    Like

Follow

Get every new post delivered to your Inbox.

Join 17,995,865 other followers

%d bloggers like this: